The Three Biggest Mistakes Coaches Make When Scouting an Opponent

Every week we are going to prepare to play an opponent, we are going to try to learn as much about our opponent to be as prepared as possible. Sun Tzu said it best in "The Art of War." If you don't know your enemy you will suffer defeat. 

Nearly every coach in America is going to prepare for their opponents each week. There are three big mistakes that coaches make in scouting an opponent. These three things will always get you beat. 

1. They don't enter any data into their video program. 

2. They have different coaches entering data each week.

3. They don't look at the data. 

They Don't Enter Any Data

This is something I see more frequently than you can imagine. I have coaches reach out to me to help solve problems in their program, and when I log into their Hudl account, they haven't entered any data. One school gave up 32 points a game. They had pretty good players and matched up well with five teams in their district. They ended up barely making the playoffs and losing in the first round. They had not entered any data on their opponents. 

It doesn't matter what side of the ball you coach, you need to have the most basic data entered so you can get a picture of your opponent. You can divide up the responsibilities and have 3 coaches enter the data for a game in 15 minutes. You can knock out three games in an hour. Three games will give you a good picture of your opponent. 

Once you enter the data, you can click a few buttons and generate information that will help you better prepare for your game. If you are a defensive coach, you can get an opponent's run pass percentages based on formation and down and distance. You can get their field zone tendencies. 

If I am an OC, I can get their blitz and coverage percentages. I can get their field zone tendencies. I will know when to run a man beater or zone beater. Or, when they are bringing pressure so I can throw a screen. 

I am a better play caller if I know what my opponent is going to do. How much better of a play caller are you if you know the defense brings a 5 man field pressure and plays man free behind it on 3rd and 3 or more? How much better can you call a defense if you know the offense is 70% run in 12 personnel, and if the back is to the boundary they run to the boundary? 

There is no excuse for not entering data on your opponents. Take 15 minutes with your coaches and enter the data for at least one game. 

Here is an example of a call sheet when I was a DC. By investing 35 minutes entering data, I had tendencies on my call sheet, and was able to then list my favorite calls to stop what they did. This call sheet is part of my Defensive Game Planning Packet . 

As you can see, I have the offensive tendencies listed for each down and distance situation from each hash. Because I know what they do, I can script my best calls to stop what they do. This is just one benefit of entering the data. 

The Have Different Coaches Entering Data Each Week

This is something I screwed up at one point. If Coach Williams is going to enter the formation, then Coach Williams enters the formation for every single film. If Coach Williams calls Trips Right "Toledo" for one game, and then Coach Jones calls Trips Right "Kentucky" for the next scout film, your data is going to be jacked up. Have the same coach enter the same column data for each opponent. 

You can have 1 coach enter Down and Distance, Hash, Yd Line, Play Type, Gain Loss, and Result. You can have another coach enter Formation and motion. Another coach enters play type and ball carrier. If you are scouting a team's defense, you do it much the same way. Except now you have one coach enter the front, stunt, and blitz, and another coach enters the coverage and tackler. 

If you divide up the duties, it goes quicker. You should have a universal language, so each coach uses the same terminology, but by having the same coaches entering the same columns each week, you are going to have consistent data. 

They Don't Look At The Data

This is one that I don't see a lot, but when I do it is frustrating. If you are going to have your coaches invest the time to enter the data, you need to look at the data. Once the data is entered, it can give you important information. I am going to take this information to create our practice schedule and scripts. Because we have the data, we are going to focus on what our opponent is most likely going to do. We are not going to waste time one things they rarely do. 

Have you ever gone through a practice week and spent time on something you never ended up calling? Or you spent 30% of your practice time on something your opponent did 5% of the time? That comes from not looking at the data. 

We are spoiled. Every video program provides some easy to read reports that helps us to have a picture of what our opponent will do. We need to take advantage of this information. Knowledge is power. 

The other aspect of using the data is scripting our practices. If we were playing a wing-t team that ran the ball 95% of the time, we spent more of our practice in inside run, and less time in pass hull. If we faced a defense that liked to bring 5 and 6 man pressures and play man coverage, we were able to build our practice plan to spend more time in blitz pick up. 

If you want to really to be organized and prepared, check out my game planning resource. I mentioned my defensive resource above. I also have an Offensive Resource. Below is an example of a few of the documents in the offensive resource. 

Both of these resources have everything you need that is already built and fully editable and customizable. They have call sheets, practice plans for the entire week, scouting report templates, depth chart templates, personnel templates, wrist band templates, and more. All the work is done, all you have to do is enter your information and dominate your opponents. They are less than $13 right now. And you can order BOTH in this bundle for additional savings! Offensive and Defensive Game and Practice Planning Bundle

These three mistakes take zero talent to overcome. Make sure you enter the data of the opponent you are going to play. Make sure you are consistent with who enters that data. Make sure you take the time to use the data. 

I hope this has helped give you some useful information. I recommend you check out my YouTube channel as well. I have several videos posted on game planning and scouting. https://www.youtube.com/@JamesVint/videos

In Season Self-Scout Reports

One of the most important thing you can do as a coordinator is your self-scouting report. 

In my 20+ years as a coordinator, I evolved greatly in how I performed a self scouting report. In the early days of my career we did everything by pen and paper. I had legal pads filled with information and I had to do a lot of math. 

After a couple of years we evolved into using Excel. Then video programs began adding reports that could give us some actionable information. From there we began using Recon, which transformed the data in actionable dashboards. The key word is actionable. You don't need data to have data. You want to have data that you can use and has meaning. 

Everything we do has a purpose, or a why. We don't do things just to do things. Looking at our self-scout reports helps us to be able to find valuable information that benefits us greatly in our game planning. There are three things we will focus on today. 

1. Our tendencies that opponents will find
2. Which concepts are most effective/least effective
3. Which formations/personnel groups have led to the most success/least success

Every defensive coordinator you play is going to look at data on your offense. They are going to look at your most recent games first. Most coaches are going to include at least 3 games of data in their scouting report, and many will include every game they can get for the season. I want to know our tendencies and find the same data the defensive coordinator is looking at. I want to see what he is seeing. 

The defensive coordinator is going to prepare his defensive calls based on the data. He is most likely going to break it down by personnel group, down and distance, and field zone. He is probably going to look at our formation tendencies, trying to figure out what plays we run from each formation, and what formations we run from certain personnel groups. If we know what data he is seeing, we can then make adjustments to our game. 

The first thing I run is look at our run/pass percentages for the last three games, as well as for the season to date. I am going to focus on the data for the last three games when we build our game plan. When the playoffs start I am going to look at our last 5 game tendencies and compare them to our tendencies for the season. Below is an example of an overview report for 3 games. This is from Recon Football, which saved us several hours each weekend with our data breakdown. Recon Demo

This gives us a global view of our play calls, and shows us our Run/Pass Percentages. Overall we run the ball 64% of the time. 1% of the time there was a penalty. The conversion rate is the percentage of plays that result in a first down. I then look at our run/pass percentages based on backfield set, field zone, down and distance, and formation. I also look at our play frequency to see what plays we called most. Looking at our data I can see some tendencies that we might want to consider. 3rd and 1-3 we are 100% run. We might want to look at play action or a boot concept. We have some formations that we are over 80% run. We might want to look at throwing some play action from those formations. 

If I just looked at this data, I would have some actionable information. But I know our opponent is going to dig deeper. They are going to look at every formation we ran and put every play we ran from every formation on their board. I know that they are going to look at more specifics of what we do from each formation. I am going to dig deeper into our down and distance data and formation data. and look at how we can break some of our tendencies. 

I am going to look at our formations to see if there are tendencies that might give away what we are doing. I am also going to look at our hash tendencies. I also like to look at our pass game and run game. 

After we look at our tendencies, I am going to focus on our concepts. Which concepts have we had the most success with in the run game and pass game? I want to know if there is something we are doing well that need to more of, or if there is something we aren't doing well that we need to fix or do less of. 

I can see here that when we are on the right has we don't throw short and intermediate passes into the boundary or middle of the field. This is something we need to look at. We want to know why this is, and is it something we can adjust? I look at what concepts we call the most, then I sort by completion percentage and average gain. I want to see what pass concepts we have the most success.

9 Things You Can Do Right Now to Improve Your Program

What are you doing right now to improve? Are you doing everything you can to improve yourself and your program? Do you strive to find new, more efficient ways of getting things done? Do you invest your time, spend your time, or waste your time?

What we do right now will have a huge impact on the success we enjoy in the fall. This is the time of year when you can have the biggest impact on your program. There are nine things you can do in the next 5 months that will have a huge, long-term impact on your program. These are in no particular order.

1. Visit another coaching staff to see how they do things. Pick an area of your program you want to improve and visit a staff who excels in this area. These visits can be from one to three days. I like to visit one school before spring football and one school while they are having spring football. I have not found a school at any level who was not very open with us visiting. However, I have never asked a district rival. They may not want to share much with you. Most coaches, I have found, are more than willing to share their success stories.

I like to visit coaches who have made huge improvements in their program. I want to see what they are doing in January and February. Programs are not built in September and October. They are built in the dark of winter. Second, I want to visit a program who does something on the field that we want to learn more about. These are schools I want to visit during spring football.

2. Perform a comprehensive data analysis of yourself from the previous season. I have about 6 reports I like to run give me a very good picture of what we did well and what we did not do well. Data can give us a very clear picture of things without any editorializing. For example, back in 1999 we were running load option 8 times a game. Unfortunately, we only averaged 3.4 yards a play. It was our least productive offensive concept. We didn't do a good job of self-scouting during the season at that time. I wish we had, maybe we would have done a better job of calling plays.

With the advent of HUDL, data is readily available. There is absolutely no excuse for not running a self-scout report each game during the season. You can also run a cumulative report. This takes literally no time to perform. In the old days we did this with a pen and paper. Technology has simplified this process. You can run multiple reports with the click of the mouse.

3. Prepare a scouting report on your opponents. The spring is a great time to learn about your opponents. You can run a schematic report and a personnel report. What do they run on offense and defense? What are their tendencies? When do they blitz? Who are their returning players? Who are their best athletes? If you have the information available, use it! Divide this up between your coaches and set a deadline to complete this.

4. Implement a leadership development and character education program. You are either coaching it, or allowing it. You have total control over whether you develop leaders. If you teach your players to lead, they will be better leaders. In 10 minutes a day, every other day, you can teach your players how to be better leaders. There is so much information available that you don't have to recreate the wheel. If you aren't sure where to start, think John Maxwell and Zig Ziglar. They are two great resources to get you started. There are also several programs like Coaching to Change Lives that and the Be a REAL Man Program.

5. Meet as a coaching staff. I am not talking about meeting to meet. I am talking about taking time to formulate a plan of action for the spring, summer, and fall. If you meet for 30 minutes, 2 times a week for 10 weeks, you will be much better prepared than if you meet sporadically. Again, don't meet to meet. Have a plan for what you want to accomplish in these meetings. This is a great time to discuss data from your self-scout and opponent scouting reports. You can prepare your installation schedule for the spring and fall, while having time to review and adjust it before you start practice.

6. Prepare your spring and fall practice plans. I had never done this until we went to a clinic in 2002. One of the college coaches was talking about how they prepare. We started putting our practice plans together well in advance. We then would make adjustments as needed. It helped us to make sure we had everything covered that we needed to. By having this done in advance we were not scrambling the night before trying to get our practice plans done.

7. Develop Speed, Strength, Flexibility Program. Again, have a plan. Don't just lift to lift, or run to run. Have a plan. Also, make sure you teach great technique. If you don't know where to start, go the the BFS or Bigger Faster Stronger Website. Their program works very well for any and every sport. Everywhere I have been we have used some element of their program. Be excited to be in the weight room with your players. If you want it to matter for them, it has to matter for you!

8. Teach Your Players to Set Goals and Develop a Plan For Meeting Them. Have your players write down individual goals they want to achieve. Then have them develop their team goals. Help them develop a plan for meeting their goals. Meet with them regularly to update their progress. Remember, you can't get anywhere if you don't know where you are going.

9. Create a Culture of Success. This is perhaps the most important thing you can do this off-season. You are going to get what you emphasize, so what will you emphasize this spring? Will you hold your players accountable? You create a culture of success be setting high expectations and holding your players to them. Everyone sets high expectations, but what are you doing to hold your players accountable to them? If they don't get to parallel are you letting it go? Or, are you taking the time to correct them until they do it to meet your expectation?

Part of your culture is competition. Create competition for your players. Set up competitive situations where there is a winner and loser. Create consequences for the losers, while rewarding the winners.

This is a great time of year to improve your program and make it better. If you are willing to invest your time, you can make huge strides right now that will make a big impact on your program!

In January of 2016 I published a couple of iBooks that can help your program with X's and O's. The first is on Installing RPO's into any offense. Here is a link to the iBooks version: http://itunes.apple.com/us/book/id1078061959. The ibooks version includes explanations, diagrams, and video clips on multiple RPO Concepts. It will give you a simple process for implementing them into your offense.

If you don't have an iPhone, iPad, or Mac, you can order the Amazon version for the Kindle. It has everything except the embedded video. You can order it here: http://www.amazon.com/Installing-Explosive-Concepts-Into-Offense-ebook/dp/B01B12YSCG/ref=asap_bc?ie=UTF8

I also wrote a book on Tempo. It will greatly help you build a multiple tempo system with simple communication that will allow your kids to play with confidence. It also had over an hour of video clips! You can order the ibooks version here: http://itunes.apple.com/us/book/id1075902270.

Order the Amazon Kindle version here:

http://www.amazon.com/Using-Multiple-Tempos-Create-Explosive-ebook/dp/B01ATOL46A/ref=asap_bc?ie=UTF8

One of the keys to our success was tremendous preparation!The key to  preparation was our outstanding group of documents we used for all three phases. If you are looking for fully editable and customizable documents that you can tailor to your program, I have made mine available. 

Here is a link to my offensive game planning documents: https://sellfy.com/p/AndN/

It includes everything from a scouting report template, to practice plans, to a two-sided color call sheet, and more! Each of the nine documents are fully editable and customizable! Order today for under $15 and download them tonight!

Here is a link to the defensive game planning documents. It includes 12 fully editable and customizable documents. https://sellfy.com/p/AY1u/

And finally, I put together a special teams resource. This has everything you need, included drill tape, practice tape, and game footage. It includes teaching presentations and scouting forms just for special teams! https://sellfy.com/p/tJwz/