Scripting for Success

When I first became an offensive coordinator I was reluctant to use scripts. I felt like it would lock me into being rigid and inflexible. The head coach I worked for suggested I read Bill Walsh's book, Finding the Winning Edge. The book opened my eyes to the value of preparation and scripting.

When I speak at clinics I get asked about how we script our openers each game. Many coaches already script their openers, but there are a large contingent of coaches who do not. Many of these coaches do a great job. It took me a few years to come around to the value of scripting our opening plays. A few of the reasons were:
1. What do we do if have a run scripted and it's 3rd and 8?
2. What if we get off script?
3. Will the script keep me from making calls based on the flow of the game?
4. Why would I build a script if I am going to be off script before getting through it?

Finally I decided I was going to go all-in on scripting. We decided on a 10 play script. The first play we called was going to be toss sweep from I Right. The 2nd play would be Iso weak in an I Right set. The third play would be play action off our power play, this time in I left. The fourth play would be iso from a 20 personnel look, and the 5th play would be a reverse off toss from I left. We continued our script for 10 plays. We stayed on script and scored 2 touchdowns in the first 6 plays, and our 3rd touchdown on play 10. I was sold. We could use more plays if we wanted as well.

The question is, why did we have success? How did scripting help us?
1. We were thinking clearly on Sunday afternoon when we built our script
It is a lot easier to call plays when your head is clear and you aren't distracted by emotions. By Sunday afternoon we have watched enough of our opponent to have a good idea what we like and don't like. This allows us to build an opening script for the game, as well as develop a call sheet that will help us be more efficient on game day.

2. We were able to have a specific system for setting up plays
We scripted plays that helped to set up explosive opportunities. We might script 3 downhill runs in our first 5 plays, and then on play 6 we would script play action off downhill pass and take a shot downfield. We might run toss sweep a couple of times and then script in a reverse. We were able to set our opponent up for big plays.

3. We made sure we ran a reverse or trick play before our opponent
This is something that is very important. Running your reverse or trick play first doubles your chance that it will be an explosive play. We wanted to make sure we had at least one trick play in our first 12 calls. We also wanted to make sure we actually ran a trick play. How many times have you practiced a trick play and then never ran it in a game? I got tired of having a 5 minute period designed to work our trick plays, only to not run them in the game. Scripting them helped us actually call them during the game.

4. Our kids knew what we were running because we practiced our script each day
We opened our team period running our script on air. This helped our players to know what was coming and in what order. This helped us to play with confidence and develop a rhythm to open the game.

5. We planned what we wanted to see from our opponents
We would script with some variety to see how our opponents would line up to certain formations and personnel groups. This helped us to be more efficient calling plays later in the game. We scripted 3 or 4 different formations in our first 12 plays.

What we found was that the longer we stayed on script, the better we were in the game. The earlier we left the script, the less effective we were. This isn't to say that we wouldn't take advantage of a misalignment or something unexpected from the defense. But the script was well thought out and made sense, giving us a high percentage opportunity to be effective early in the game.

Here are a couple of thoughts on scripting that can help you be more effective:
1. Script inside runs into the boundary and wide runs to the field.
For the most part you know where each play will end. You have an idea what hash you will be on. We wanted to make sure we used the field in the most efficient manner possible. This was a rule of thumb that helped us to be more effective early in the game.

2. Get your playmakers early touches
We scripted our best players go get touches early. We wanted to make sure we got them involved in the first two series. One season we had a great tight end. We made sure we threw at least one ball at him in our first 8 plays.

3. Don't worry if it's 3rd and 2 and you have a pass scripted
Some of our biggest plays came when we threw on run downs and ran on pass downs. It also helps you break tendencies.

4. Script your tempo
This is something we love to do. We will script in a couple of early nascar concepts. We also would script our freeze tempo to get our opponent to jump offsides early in the game. By scripting tempo we were able to use it in advantageous situations.

5. Call the Touchdown Play
If there was a money play, we called it early. If we had a huge matchup advantage somewhere, we exploited it early and often. We built that into our script.

Our script was located at the top of the front of our call sheet. We also had scripts for end of half and end of game situations. We worked these through the week which helped us to be much better prepared on game day.

Our scripts helped us to be more targeted in our practices, and we improved our explosiveness on offense. It was tough to stay on script at times. When things don't go well and you punt twice in your first six plays, it is easy to abandon the plan. We had to remember that sometimes we were not going to have things go our way early. But if you built your script well, you were setting up a big play.

A lot of coaches ask me about my call sheet and how we prepared. We have a very systematic approach that we have developed over a 20 year period. Last summer I made our offensive game planning documents available for coaches to purchase for a nominal fee. The response was outstanding. Coaches from all levels of football in the US and internationally began using this resource. The head coach from one of the top 5A programs in Texas said these documents helped them to be much more prepared.

If you are interested in this resource, click here: Offensive Game and Practice Planning Resource.  Every document in this resource is completely editable and customizable to your program. Everything you need is in this resource. You order it today and you will be able to immediately begin downloading the documents and using them to be better prepared. This even includes our 2-sided color calls sheet! It prints on to 11x14 paper. I also include our weekly and daily practice plans, wrist bands, scouting forms, and much, much more! For just a few dollars you will score more points and win more games with this resource! It is on sale right now, so don't delay!

I also have a defensive game and practice planning resource that can be ordered here: Defensive Game and Practice Planning Resource. It has everything you defensive staff would need to dominate!

I also have a special teams resource available here: Special Teams Resource It is awesome because it includes teaching presentations and video for every phase of special teams!

 Last year I got hooked up with CoachTube, and put together three courses for offensive football coaches. I put together two courses on RPO's, and a course on Building An Elite System of Communication. All of these courses will help you to score more points! 

https://coachtube.com/users/coachvint

All three of these courses are detailed, with everything you need to be more explosive and to score more points. 

The course on communication gives you a detailed approach to your gameday communication. I give you a system and a process to improve the quality of conversations, leading to improved play calling on game day. This course has received outstanding reviews from coaches at all level of football. A coach with multiple state titles told me this course helped them to be much more efficient and explosive this season. 

My two RPO courses take you through a systematic process of installing RPO's into your offensive system. RPO's put the defense in conflict, forcing them to defend all 53 yards of width and all 6 skill players every single play. I not only give you a system, but I teach you the methods to develop your own RPO concepts. 

https://coachtube.com/users/coachvint

Developing an Offensive Game Plan and Call Sheet: Less is More!

Earlier this year I was speaking at a clinic in Greenwich, Connecticut, when a coach asked me what the biggest issue is with ineffective game planning. The answer was easy. Numerous times I have tried to put too much into the game plan. I tried to run too many concepts from too many formations. We would often have over 100 different calls in our game plan. The problem with this is that we couldn't practice everything we were going to run in the game. We wasted a lot of time practicing concepts we wouldn't end up running. Many of you are probably nodding your head because you have done the same thing!

I decided to take an analytical approach. We had approximately 50 team reps each day, 25 inside run reps, 25 team on air reps, and 25 7-on-7 reps each day. If we had four days of practice, we would get 500 reps a week. These 500 reps were sacred. We had to make sure we used them wisely so we were prepared each week.

The first thing we did was cut down on the number of calls we had in our game plan. In a typical game we are going to run between 70 and 85 plays. We aren't going to run 85 different plays. We are going to repeat plays throughout the game. And often, we are going to find a call that works and repeat it over and over. Once we find a formation and concept that works, we often will call that concept several times.

As we began to build our game plan we started with a menu. Our menu consisted of 24 things we felt would be best on Friday night. When I talk about a menu, I am talking about the entire call. This is how we built our menu. As we watched film of our opponents, we answered a worksheet with 63 questions on it. The answers to these questions helped us to get a clear picture of the strengths and weaknesses of the defense. Below is a screen shot of the first 12 questions of this worksheet.

We examined four areas of the defense. First, we wanted to know how they were going to align. We looked at their alignments to find what formations would give us leverage, numbers, and green grass. Where could we find an alignment advantage?

Second, we examined their personnel. Who were their best players? Who were their worst players? Where could we find a matchup we could win? This is a vital part of game planning that helped us win several games. One season we were playing a team with a great defense. They shut our offense down in the first quarter. However, there was one matchup we knew we could win. Our X receiver was better than their corner. To stop the run they were putting their corner on an island. We scored three times in the first half, all on vertical routes to our X. We ran 35 plays in the first half for 220 yards. 170 of those yards came on 3 long touchdown passes to our X. 

Third, we wanted to know when they blitzed. When did they call 5 and 6 man pressures? This helped us to determine when we would call our screens. If a team blitzed 75% of the time we were 2nd and medium, we were going to call our screens on those downs. Below is a YouTube video I did talking about how we use data. 

Fourth, we wanted to know how they handled tempo. Did they huddle? How did they get their call in? What was their answer to offenses playing fast? A few years back we played a team that was much better than us physically. They were huge up front. The one weakness was that they couldn't adjust to tempo. They couldn't get lined up right if the offense played fast. We had no business beating them, but our tempo overwhelmed them. 

Once we analyze these four areas, we begin to build our menu. We want to major in 24 things each week. We then would have 12 things we would minor in. This gave us a total of 36 calls for a game. If we did a great job preparing, we would not have to deviate from this list. Below are two screenshots of showing our weekly menu. This is a simple excel worksheet we could adjust each week. 

Once we have our menu built, we begin to fill in our call sheet. Our call sheet is very unique in that it gives us specific call scripts based on situations we will face each game. What we did each season was analyzed how many times we faced each down and distance situation. We then built a script for each situation with a column for left hash, right hash, and middle hash. For each situation, we would enter the defense we were most likely going to face. This helped us to have a specific set of plays we felt would take advantage of the defense for each situation. The plays on the call sheet came directly from our menu. Many of these plays would be repeated throughout this call sheet. Below is a screen shot of our call sheet with situational scripts. 

The number of plays we had scripted for each situation was based on the number of times we would face that situation each game. We had would have more 2nd and medium calls than we would 2nd and short. By putting together these scripts on our call sheet, we were able to call plays faster on Friday Night. We were able to call better plays based on what the defense was doing against us. Each time we called a play I would make a red mark or a green mark during the game. The red mark meant the play was not positive. A green mark meant it was good. This gave us a point of reference as we went through the game. Typically I would go right down the script each time we faced that specific situation. 

On the other side of our call sheet we had sections designed to for additional important areas of our game plan. We had a section with calls designed to get our best athletes the ball in open space. We wanted to make sure we got our best athletes enough quality touches. We had calls based on each formation. This was similar to our play menu. We had another section with specific coverage beaters. We also had a script built for our last play based on field position. There were several other sections as well designed to help us make better calls in the heat of battle. 

Once our call sheet was built, we began to build our scripts for the week. We scripted everything we did. If a team we played brought a 5 man pressure 75% of the time on third and long, we made sure we ran a 5 man pressure during that situation in our team period of practice. Everything we did was tied to our preparation worksheet and the reports we ran on our opponents. I am not smart enough to call things from the hip, so our preparation was vital to our success on offense.

If you want to improve your preparation, I have made each of our game planning documents available for download. You can click the link here: Offensive Game Planning Documents. There are 9 documents included in this download. Each document is completely editable and customizable to your program. You can order them today and download them immediately. Here are the documents that are included:

You don't have to recreate the wheel! Everything you need is all ready to go for this season! For less than $15 you will be better prepared and more explosive on offense! Each document is already formatted, saving you hours of work! Simply type in your information and go to work! You will call better plays and score more points. These sheets will also make you look like a professional! 

I also have a packet for the defense available for download! These documents helped us post 6 shutouts in 10 games! Everything you need as a defensive coordinator is here for you to prepare to dominate your opponents! Defensive Game Planning Packet

As you build your gameplay, start with a 24 play menu. Remember, you want to be able to give everything you are going to run in the game enough quality reps in practice. You don't want to run a bunch of stuff in practice you may not run in a game! I hope you have gotten something from this article you can use!

A few months back I published a couple of iBooks that can help your program with X's and O's. The first is on Installing RPO's into any offense. Here is a link to the iBooks version: http://itunes.apple.com/us/book/id1078061959. The ibooks version includes explanations, diagrams, and video clips on multiple RPO Concepts. It will give you a simple process for implementing them into your offense.

If you don't have an iPhone, iPad, or Mac, you can order the Amazon version for the Kindle. It has everything except the embedded video. You can order it here: http://www.amazon.com/Installing-Explosive-Concepts-Into-Offense-ebook/dp/B01B12YSCG/ref=asap_bc?ie=UTF8

I also wrote a book on Tempo. It will greatly help you build a multiple tempo system with simple communication that will allow your kids to play with confidence. It also had over an hour of video clips! You can order the ibooks version here: http://itunes.apple.com/us/book/id1075902270.

Order the Amazon Kindle version here:

http://www.amazon.com/Using-Multiple-Tempos-Create-Explosive-ebook/dp/B01ATOL46A/ref=asap_bc?ie=UTF8

 Last year I got hooked up with CoachTube, and put together three courses for offensive football coaches. I put together two courses on RPO's, and a course on Building An Elite System of Communication. All of these courses will help you to score more points! 

https://coachtube.com/users/coachvint

All three of these courses are detailed, with everything you need to be more explosive and to score more points. 

The course on communication gives you a detailed approach to your gameday communication. I give you a system and a process to improve the quality of conversations, leading to improved play calling on game day. This course has received outstanding reviews from coaches at all level of football. A coach with multiple state titles told me this course helped them to be much more efficient and explosive this season. 

My two RPO courses take you through a systematic process of installing RPO's into your offensive system. RPO's put the defense in conflict, forcing them to defend all 53 yards of width and all 6 skill players every single play. I not only give you a system, but I teach you the methods to develop your own RPO concepts. 

https://coachtube.com/users/coachvint

Building Unity Among Your Offensive Lineman

Anyone who coaches offensive football knows that success starts with your big boys up front. The better your offensive line plays, the better your offense tends to perform. Of course you still need good athletes, but a good offensive line will maximize the talent of your skill guys.

One of the most important tributes of an offensive line is unity. That group, more than any other, must be able to play as a unity. They must all be on the same page. I am blessed to work with a tremendous offensive line coach who is passionate about developing his group. He is one of the best at building offensive lineman into a unit. I asked Ty Palmer to write about how he builds unity with our offensive lineman, and he has put together a great article.

Building Unity Among Offensive Linemen

Ty Palmer

Offensive Line Coach/Run Game Coordinator

Seminole High School

Seminole, Texas

Offensive linemen are a very unique and special group. It is a fraternity to coach and/or play offensive line. We as a whole tend to stand up for and defend each other at all costs even if we do not know the other guy. The only thing we have to know is he is a lineman like me. This is what makes coaching the offensive line so special yet so challenging at the same time. There are not many kids in the backyards and parks of America that dream of being a center on 4^th and 1 in a state championship game and getting a pancake block that keeps the drive alive. If you find that kid, please call me because I will adopt him right now. Most linemen grow up wanting to be quarterbacks and running backs whose dreams are crushed in the 7^th grade when they get sent to the other end of the field. It is seen as a disgrace to be one of “us” by most kids. However, it is a badge of honor and courage to be one of “us.”

As an offensive line coach, you have a unique challenge ahead of you. You must be able to take a group of kids who may or may not like each other, come from various backgrounds and beliefs, and often did not grow up dreaming of being an offensive lineman and make them play as one unit. I believe to be an effective line coach, you must be a psychologist as well. You have to be able to figure out what makes your group run and how to get them to do it day in and day out in the most thankless role on the field. I am blessed that my head coach, Kent Jackson, was my offensive line coach in high school. He gets it. Our offensive coordinator, James Vint, has coached the line before, and he makes sure his quarterbacks make them feel appreciated. People do not realize how far this can get them in life with the hogs. They expect me to love on them, but it goes a long way when other people recognize them. I tell my guys, “Me and your momma are the only ones who know you exist and love you.” They have to learn to depend on both you as their coach and also themselves. I know you have all heard the universal “BLOCK LINE” from the stands, when ultimately, it is the back that hits the wrong hole. This is part of being a lineman; no one knows you exist until they “need” you.

I have done several things with my guys to promote unity and build togetherness amongst them. This year we started a Hog Meal every Tuesday night after practice. We would meet at a coach’s house to eat dinner and just get away from the field house together. I did not want to watch film at this meal or do anything related to football. They needed to get away from it and be around each other in a relaxed environment. It also allows your kids a chance to see you outside of coach mode and be yourself. This goes a long way in allowing them to see you care and love them as people and not just as football players. I have always heard, “Kids do not care what you know until they know you care." I firmly believe this statement to be true, and I think this is one of several ways to show them you care. It is amazing what some cheap hotdogs and cookies can do for a group of linemen. I know that sounds like a fat kid joke, but it isn’t. I think this is something that can be done with any position group.

 

Another thing I do is always have some sort of saying for the season or theme to bring them together. This varies from year to year to keep it fresh and new for my guys. I usually allow my upper classmen to help in this process.  Kids can be very creative if you let them help, and it means more to them when they have ownership of it all. We try to keep it a “secret” for the linemen, and it is our thing. It is funny to watch the skill kids trying to figure out what we are doing or what something means and how bad they want to know. I think this gives my linemen some pride in having “their thing” and helps bring them closer. Last year our rally cry became “LOCK THE GATE.” I was watching a show with Hugh Freeze, and he was giving a speech before the Alabama game and he told them, “They are good men, but we will lock the gate and go looking for a fight.” It just so happens that our field has a gate that locks during the game to keep people off the field and is right by our pre-game warm-up spot. The kids rallied around that and it worked for us. You have to find your thing and what will work for your kids. Each one had this hanging in their lockers and they loved it. 

Last season, I used a chain link as their rallying point. Everyone has heard the saying, “A chain is only as strong as it’s weakest link,” so I bought each one of my kids a chain link and they had it with them at all times. They wore it on a necklace, kept it on their key chain or even laced it on their shoe laces. I still hear from my seniors about how they have theirs with them still in college. Nothing is new in this profession, and most good ideas are stolen. It’s no exception that I stole this idea from my head coach in high school (he is a master of motivation). To this day, I still have a dog tag he gave us my senior year in high school on my key chain. Right beside it is my chain link from last year. I know these may seem like little insignificant things to you, but to your kids, they are huge. They give them a common battle cry and rallying theme, which is what a group of linemen need. 

I tell my kids, “You are five bricks but one wall,” all the time. I firmly believe it, and you must too as a line coach. You are their lifeline and their support; you must be bought in as a line coach. They know when you are not fired up to be a part of them. You have a challenge to make them love being linemen and staying out of the spotlight. This is why the Coaches Of Offensive Linemen (C.O.O.L.) association’s logo is a mushroom. Mushrooms grow in the dark and are fed garbage yet continue to flourish. That is the perfect picture of being a lineman. You must find a way to help them understand that and flourish through the garbage.

These are just some of the things I have done to help build unity with my guys. They may or may not work for you, but hopefully there is something here you can use to help you out. I always love hearing what others have done or are doing with their guys as well, so feel free to contact me. I love talking offensive line play and techniques.  My email is ty_palmer09@yahoo I can be found on twitter at https://twitter.com/OLCoach_Palmer, so feel free to contact me on either one. 

Shameless Plug:

A few months back I published a couple of iBooks that can help your program with X's and O's. The first is on Installing RPO's into any offense. Here is a link to the iBooks version: http://itunes.apple.com/us/book/id1078061959. The ibooks version includes explanations, diagrams, and video clips on multiple RPO Concepts. It will give you a simple process for implementing them into your offense. 

If you don't have an iPhone, iPad, or Mac, you can order the Amazon version for the Kindle. It has everything except the embedded video. You can order it here: http://www.amazon.com/Installing-Explosive-Concepts-Into-Offense-ebook/dp/B01B12YSCG/ref=asap_bc?ie=UTF8

I also wrote a book on Tempo. It will greatly help you build a multiple tempo system with simple communication that will allow your kids to play with confidence. It also had over an hour of video clips! You can order the ibooks version here: http://itunes.apple.com/us/book/id1075902270.

Order the Amazon Kindle version here:

http://www.amazon.com/Using-Multiple-Tempos-Create-Explosive-ebook/dp/B01ATOL46A/ref=asap_bc?ie=UTF8